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Advertising - Cars
• • BBC One
•
Candidates have to create advertising campaigns for a new car in Essex, splitting into two teams - o... Mehr Candidates have to create advertising campaigns for a new car in Essex, splitting into two teams - one half producing a television advert and the other creating a digital billboard advert. For one of the groups, a confusing car name and a strange choice of advertisement location causes them difficulty, while the others are led off course by a lack of direction. The finished campaigns are pitched to industry experts, before Lord Sugar eliminates one candidate from the competition.
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