The viewer is expected to watch the commercial breaks on the channel the week before the broadcast. When presenter Koen Wauters appears on the screen, the viewer must text or call through the code word that is at the bottom of the screen. The computer then selects a number of viewers who are invited to sit in the audience. Someone from that audience then has a chance to win all the products that were in that commercial break. This can result in a variety of prices: from cars to detergents.