Based on the US format titled Temptation Island, the transmission tells the story, the events, the feelings and the destiny of six couples of popular and well-known unmarried and childless characters, kept for three weeks in a village. The couples, placed in separate groups (men on one side, women on the other), are "tempted" by thirteen single women and thirteen single men respectively. Subsequently, each week the members of the respective couples are called to the bonfire to show videos of the respective partner and get an idea about the decisions to take in the last bonfire where at the end of the 21 days they will decide whether to continue or interrupt their love story.